Want to reach the “urban market”? The hows, whys and why nots are discussed in this controversial segment of VideoActive.
A couple of weeks ago I had an opportunity to interview Norm Bond. Norm is Chairman of the National Alliance of Market Developers and a gifted marketer who specializes in marketing to the urban consumer.
“I’ve come to the conclusion that if you really want to be serious about multicultural, one way to do it is just blow up the multicultural budget,” Mr. Rogers said. “Take the multicultural budget out of a silo and push it out into the business units.
@event Caribbean 2011 will explore how the people of the region can best use Information and Communication Technologies (ICT) to advance the economic and social development of their nations.
Changes in demographics, marketing tools and corporate expertise have made multicultural marketing more relevant than ever.
The National Alliance of Market Developers, Inc. (NAMD) today announced that Norm Bond has been elected as Chairman of the Board of Directors for the organization.
“We’re saying the new reality is that it’s more of a cross-cultural world, a mash-up of cultures.”
I had the opportunity to attend the 2011 PowerNetworking Conference held in Atlanta, GA. This years theme was “Power with a Purpose”..
Corporate profits are up. Stock prices are up. So why isn’t anyone hiring? Actually, many American companies are — just maybe not in your town. They’re hiring overseas, where sales are surging and the pipeline of orders is fat.