Any marketing tool you utilize should be designed to increase sales. If you use traditional media like print newspapers, magazines, direct mail, television,radio, and word-of-mouth you want to increase sales.
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Being under the microscope with millions of people making comments about your creation can change the way you see the world.
If you look closely at the speaker and panel lineups for these social media conferences, you might imagine that it's 1950 all over again.
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